074 Live! – Simon Middleton, Blackshore Clothing
The Truth About Branding…it’s not about a logo and it’s not about generating content
Simon Middleton has had a parallel career for the last decade, as a brand strategy adviser, speaker, and author of books including the bestseller Build A Brand In 30 Days.
He is also an award-winning manufacturer and creator of made-in-Britain menswear brands Shackleton and now Blackshore Clothing.
In 2019 Simon was voted No.13 in the World Top 30 Branding Professionals and appears regularly on national media commenting on brand topics.
Simon is a master of storytelling, and in this talk, which he presented at Make it British Live!, Simon explains what building a brand really means…and it might not be what you think!
More about Blackshore Clothing
More about Simon Middleton
Shownotes for this episode (including slides from Simon’s presentation): http://www.makeitbritish.co.uk/074
Simon Middleton’s presentation slidesSimon Middleton Presentation MIBlive