224 – Making it Your Own; The Advantages of Running a Micro-Factory – Paul Brown

In this episode, I chat with Paul Brown, founder of Wolf in Sheep's Clothing, a UK-made brand based in Suffolk. Paul founded his clothing business back in 2012, knowing nothing about clothing manufacturing, but went on to set up his own micro-factory.

He shares how much it cost him to get his micro-factory up and running, and what the benefits are of having control of your own production. We also discuss how the brand has found success exporting to countries like America and Australia.


  • 03:09 How Paul went from no experience in clothing manufacture to setting up his own micro-factory.
  • 10:01 What has led to sales from overseas customers.
  • 16:17 How the brand manages to offer hundreds of different options for their 'Create Your Own Trousers' range.
  • 19:28 The exciting new relaunch coming up this year for Wolf in Sheep's Clothing


Wolf in Sheep's Clothing - 10% Discount to Make it British Subscribers

Paul from Wolf in Sheep's Clothing has kindly offered anyone reading this newsletter 10% off any orders on the Wolf in Sheep's Clothing website.

Use code MAKEITBRITISH to get your discount

PLUS, spend over £119 and get a free pair of men's boxer shorts with your order!

Visit the Wolf in Sheep's Clothing online store

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