Emma Mathews is the founder of sustainable sock brand Socko and the author of ‘How to quit fast fashion; 100 expert tips for a sustainable wardrobe’ In this episode, she talks about how she went from a career in advertising to launching a sock business, and why we should all learn the lost art of darning socks.
Discover:
– How Emma found her manufacturer and learnt the process of industrial sock manufacturing
– Why the most sustainable clothes are the ones you already own
– Why we should all learn the lost art of darning
– How to darn your socks – it’s a lot easier than you think!
– How socks fit into the circular economy More about Emma Socko
Emma’s book – How to quit fast fashion: 100 expert tips for a sustainable wardrobe
Shownotes www.makeitbritish.co.uk/141
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