Elizabeth Stiles is a straight-talking fashion buyer turned small business consultant.
She helps fashion brands with their marketing, manufacturing and mindset, and has worked with clients such as Lucy & Yak and Olivia Rose.
Discover:
- How to find your USP
- Why Elizabeth won’t buy from Amazon
- How not to commit your life savings to stock when you launch a business
- Why you should focus your product development on your ideal customer not on yourself
- How to stand out as a small business
Mentioned in this episode:
Film: Greed: Steve Coogan – about a billionaire fashion tycoon who runs a chain of high street stores that use cheap labour in low-cost countries
Book: That will never work: The birth of Netflix by the first CEO and co-founder Mark Randolph
More Elizabeth Stiles
Stay in Touch
British Brand Accelerator – Find out how you can work with me to build your British-made brand
Join Make it British – become a member of our community and promote your business in our directory or UK-made brands and manufacturers
Make it British on YouTube – subscribe to my YouTube channel to watch many of the podcast episodes as videos.
