091 – Britwashing. What is it? and how to avoid it

You’ve probably heard of greenwashing? But how about Britwashing?

This episode tells you everything you need to know about what Britwashing is, and how to spot it.

Sadly becoming all too common amongst brands and retailers trying to sell products for their own commercial gain under false pretences, I also call this ‘fake it British’.

There are several ways to spot it, and in this episode I uncover what they are.

If you enjoy this episode you might also like these:

036 – What can be labelled as made in the UK?

043 – Should I use made in Britain or made in the UK?

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