004 – Jo Ashburner Farr, Red Dragon Flagmakers – Flying the Flag for Made in Britain

Can running a social enterprise and manufacturing a world-class product go hand in hand?

I talk to the inspiring Jo Ashburner-Farr, who has reinstated her family’s flag making business as an ethical manufacturing business, focusing on social profit.

Run as a social enterprise, Red Dragon Flagmakers take on staff regardless of their background. They give them the skills and training required to make world-class flags, offering the opportunity of a job for life.

All profits go back into the personal and professional development of the staff.


  • The history of manufacturing in the Welsh Valleys
  • How manufacturing can help build communities and be used for social good
  • The necessity to invest in people to maintain skills which would otherwise be lost with the ageing population
  • Her thoughts on being a female factory boss
  • How to run a successful factory by working collaboratively with your staff
  • How she builds relationships with her clients
  • Why engaging with social media is critical to promote your business
  • The importance of having a world-class product


Shownotes: makeitbritish.co.uk/004

About Red Dragon Flagmakers

Jo Ashburner-Farr’s story

Website: reddragonflagakers.co.uk

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