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British-made brands find strength in collaboration

Make it British members, premium petite womenswear brand Jennifer Anne and shoe designer Joseph Azagury, have collaborated to showcase their products and reach a wider audience.

Joseph Azagury, Jennifer Anne

Jennifer Anne has opened a pop up shop within the Joseph Azagury premises in Wimbledon Village where her range of clothes for petite women is displayed.  Jennifer Anne’s model also wore shoes from the Joseph Azagury collection in their most recent fashion shoot.

Jennifer Anne, exclusively designed and manufactured in London for the smaller woman, will be stocked alongside the Joseph Azagury range of shoes in the Joseph Azagury shop in Wimbledon Village.
Jennifer Ison, founder of Jennifer Anne says:

“I am so excited to have opened the pop up boutique in Wimbledon Village. Wimbledon is a fantastic neighbourhood for us to be in. The village attracts the perfect shopper for our Jennifer Anne range – women who want to dress well in quality fabrics and appreciate brands made here in the UK. They recognise our brand offers them a choice of timeless fashion pieces that will become treasured staples in their wardrobe. Working together with Joseph Azagury has been amazing for us. I have so much respect for Joe and his designs, we feel so lucky to be able to collaborate with this much loved and established British brand.”

Joseph Azagury studied at the prestigious Cordwainers College (Jimmy Choo was in his class). In 1990, Joseph set up his own label. From then on, the label went from strength to strength to become one of the leading British footwear brands with the aim of making elegant, feminine and comfortable shoes. Each individual design is carefully drawn, sculpted and created by Joseph Azagury himself. While sourcing the best materials and components from Italy, Joseph has fulfilled his ambition to bring his production to London where the shoes are Handmade in the Joseph Azagury atelier.
Joseph Azagury, the founder of the eponymous brand says of his collaboration with Jennifer:

 “We are delighted to be working with Jennifer Anne – there is such a great fit between us. We are proud of being a British brand and providing beautiful shoes that our customers continue to wear for many years. They are looking for style and quality. We share similar ideals with Jennifer and loved seeing our shoes worn in her recent Jennifer Anne fashion shoot. Our smaller customers are enjoying discovering the Jennifer Anne range.”

The Jennifer Anne Pop Up will be at 2 Church Road, Wimbledon Village London SW19 5DL until the end of September 2019.

Joseph Azagury, Jennifer Anne

Find out more about Joseph Azagury here, and Jennifer Anne here.

Have you collaborated with another British-made brand? Or is there a collaboration you’d like to see? Let us know in the comments.

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