Make it British is delighted to support The WISE Creative in their promotion of up-and-coming British designer brands
The WISE Creative is a collaborative not-for-profit organisation made up of labels who manufacture 100% of their products in Wales, Northern Ireland, Scotland or England. Founded by Rose Fulbright and Helena McKeown, who as small brand owners themselves realised that they had to be creative if they were going to find affordable routes to market, the organisation is launching with a luxury pop-up boutique later this month.
Taking place at Kettners in Soho on Saturday 23rd November, The WISE Creative have carefully selected other British-made clothing and accessory labels for this boutique in order to ensure that all the brands fit with the overall ethos of the organisation; their products must be made in the United Kingdom with attention to high quality design and finish, and labels must be independent and have transparent business models. Those showing at the event include Siskin London, GDH Leatherwork, Conscious Skincare and Rose and Helena’s own labels Rose Fulbright and Multemyr. Shoppers at the event will be treated to a glass of British wine and afternoon tea – all in the luxury surroundings of Kettner’s Salle des Fetes.
The WISE Creative is also looking to proactively work with its selected members and provide administrative support in areas that typically prove challenging to start-ups and smaller labels. This could include help in overcoming minimum order quantities (MOQs) for raw materials through setting up buying groups, facilitating access to finance (grants and loans), support with strategic and financial planning, marketing and PR initiatives and low-risk access to markets through studio/ show room sharing and retail space/ pop-up events such as the one being held this month.
Make it British is proud to support this event and the work the The WISE Creative are doing to benefit these smaller companies that manufacture in the UK.
For more information about The WISE Creative, the luxury boutique event or labels featuring on the day please go to: thewisecreative.tumblr.com and to buy tickets visit this link
The WISE Creative Pop Up Boutique
Saturday 23rd November
29 Romilly St