Whilst there are a lot British jeans brands around, very few are actually made in Britain. Martin Wedderburn and Bronagh Keegan hope to change all that with their new brand Fallow Denim.
In this interview Bronagh tells Make it British about the reasons behind Fallow’s choice to make their products in the UK.
Can you tell me a bit more about yourself and why you set up your company?
Martin and I started Fallow with a love of denim at the core. We were also aware that there was very little British made denim, so there was a commitment from the start to try and keep operation in the UK, which we have thus far managed to do.
In which part of Britain are you based?
We are based in Brighton but we have strong ties to the four countries of our isles. I was born in Ireland, grew up in Scotland and live in England. Martin was born in Northumberland, lived in Scotland and cycles in Wales.
Why did you decide to manufacture in Britain?
We live here and couldn’t see a reason not to.
Who makes your products?
We have a wonderful workshop in The Midlands. We go up and eat amazing curries and make jeans.
Where do you source your raw materials from?
Japan is where we get our denim but we source everything else in the UK, like our deer hide and woven labels.
What has been the hardest part of getting your clothes made in Britain?
And what has been the best part?
Being able to have a relationship with the people we work with. Seeing photos of their grand children. Knowing that we are helping our economy (in our small way) . And proving to the doubters that it can be done.
I also have to ask, have you sold any masks yet?!?