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How craftsmanship is returning to the UK Tableware Industry

Designer/Makers are teaming up with small UK manufacturers to bring their designs to a wider audience

Sue Pryke tableware

Moulds for Sue Pryke’s tableware ready for use in the pottery

As someone who has been working in the ceramics industry for over 20 years, it’s interesting to see the re-emergence of small scale manufacturing in the UK again after a decade dominated by mass-produced designs.  Often called batch production in the ceramics industry, this ability to be able to make small order quantities is ideal for designer-makers who want to test the market with a limited run of product made in a factory, rather than by hand in a workshop. These makers, essentially from a craft background, are exploring the manufactured approach to making their work more accessible and affordable, and in turn reaching a whole new audience with their designs.

Sue Pryke tableware

Draining the slip out of the moulds

Back in 2000 I worked with Hornsea and Park Roses potteries in Yorkshire, and English Country Pottery based in Gloucestershire, to batch produce a series of tableware ranges that retailed at the high end of the high street. At that time, retailers such as Heals, The Conran Shop and Liberty, were eager to back aspiring designers who were trying to get their foot on the ladder. Batch production offered the designer/maker flexibility in ordering short runs of ware, the opportunity to test the market before committing to larger orders, and the ability to update ranges more frequently- something that was financially, far more manageable to a small business.   In turn this provided the High Street with a variety of colourways and new products that could change quickly, offering the customer fresh and exciting product.

However, the following years made it increasingly difficult for manufacturers to work with smaller design businesses – the environment was tough, and working with smaller companies became problematic;  the benefits that we had been offered, such as endless coloured glazes, seasonal newness and small runs, gradually became unviable for the factories. They were turning the orders away and folding under much bigger burdens.

Sue Pryke tableware

Packing the kiln

But with design events such as Tent, The London Design Festival, and Craft 2014 (a new show by Handmade in Britain), signalling a renewed interest in unique, innovative and well crafted product, it seems the time is right for a new leap forward; and once again, smaller factories are thriving.   Whilst larger manufacturers have been struggling for a long time to keep churning out well made, volume product at a reasonable cost, many within the industry have realised that there is a growing community of customers that are looking for  individual, crafted and one-off pieces that the smaller manufacturers are better placed to offer.

The problem that small manufacturers are now encountering is keeping up with demand.   With the growing pace of interest and small capacity of these factories they are having to turn away business – a problem for the designer maker who can ill afford to step up production and approach the bigger firms.
Ultimately, with the focus clearly set on small scale UK production, it has to be good news for both the UK tableware industry, and the customer, that creativity and British manufacturing are alive and kicking!

This article was written exclusively for Make it British by Sue Pryke, a tableware designer who has worked in the industry for the last 20 years. Sue has created homeware collections for well known retailers such as John Lewis, M&S and Ikea and has her own brand of tableware launching at the end of 2013.

Find Sue Pryke on Twitter @Sue_Pryke

Sue Pryke tableware

Filling the moulds with slip



  1. Patricia French on October 1, 2016 at 2:01 pm

    Came across your site through make it british day via the web
    I am a learner potter having just retired but as a learner potter I’m not very good
    Can you please advise me if you sell Templates designs (like dress making patterns) as I like slabbing and would like to make semi large garden pots
    Than you

  2. Diana on April 7, 2017 at 10:32 am

    When you sell good handmade products, People pay good amount of cash for it. Quality is what always have kept people spend more money. But the problem is to keep up with the demand. People don’t like to wait for too long for some stuff they can easily get from somewhere else. People usually compromise with quality but not with time. However it is not the same with everyone

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