Basma Design was founded in London in 2017, producing luxury printed silk scarves inspired by geometric and linear form. Designed and manufactured in the UK, each print is inspired by Basma Alshather’s background in architecture and design, coupled with a love of her mother’s silk scarf collection as a young girl. The launch collection (No 4) was released in October 2017.
Redefining and reinterpreting the iconic luxury printed silk scarf, Basma Design is an expression of beauty, femininity and creativity steeped in timeless elegance. Defined by a natural delicacy, hand-painted strokes are digitised onto the finest premium chiffon silk, which serves as a canvas for the artistry. This marriage of traditional artistry with digital innovation is at the heart of Basma Design and captures the current mood for artisan craftsmanship and individuality in luxury fashion.
Each scarf is crafted from AAA Grade silk, chosen for its natural movement and fluidity against the body and the texture and depth retained after print. Featuring a distinctive hand-rolled contrasting edge, the unmistakable handwriting of Basma Design is echoed in the swing labels which convey motivational phrases such as ‘You are Amazing’ and ‘You are Beautiful’. From the product through to the process, print and presentation, a Basma Design scarf is the epitome of Luxury, traditionally found in every detail.
Basma Design presents wearable art for discerning women with an appetite for timeless elegance and individuality. Basma’s ethos is to empower women to embrace their own style and individuality, acknowledging that strength and feminity are not mutually exclusive. Capturing the current zeitgeist for modest fashion, while channelling Hollywood glamour, Basma's textile artisty is at once innovative, timeless and relevant to the modern day.
Designed from a MonoPrint, each scarf is a MonoType - unique by nature and produced in small batches of limited editions. This intuitive, spontaneous and experimental design process is central to Basma Design’s DNA: creating a thought provoking and wistful images of beauty. Just like any work of art, the interpretation of each design is entirely down to the wearer, who may see simplicity or complexity depending on their perspective.
Timeless in style and luxury by nature, a Basma Design silk scarf is a modern interpretation of a quintessential luxury, capable of transforming a look in many different ways with effortless elegance or individuality.
Currently available to purchase on the website and online stockists.
An exclusive wholesale collection is also available for reatilers. For more information, please feel free to get in touch.
Open-minded to all opportunities, Basma is available for bespoke projects and collaboration and would be delighted to hear from you.
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